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‘Paras Industries Pvt Ltd. (PIPL), are leading manufacturers of Palm Oil, Vanspati Ghee, Bakery shortening and Margarine’

Why Paras Industries?

Paras Industries was set up to manufacture high quality, safe in use and delivering value for money branded edible and fats oils for export and local consumption.

The Company has established itself in the field of production of Vegetable Oil complex and has developed a broad network in the international market and has also got its presence marked in domestic market. The company’s technology implementation partners are Mectech Process Engineers Pvt Ltd, India

Mission

The Mission of company is to give the consumers the best product at the best price as it is believed that consumer deserves a product that gives them value for money. Therefore, the company is focused on producing a superior quality product, affordable to the masses.

Vision

Our vision is to become the leading manufacturers and exporters of Palm Oil, Vanspati Ghee, Bakery shortening and Margarine all over the globe.

Products

We are leading exporters of Palm Oil, Vanaspati, Bakery Shortenings, and Margarine.

Ratna Gold Plus

Zest

Cook Pride

Naturella

Our Brands

SWOT Analysis

S

  1. Well experienced management & Managing Director's Positive view regarding the market and country
  2. Sales manager's Attractive Promotional Ideas.
  3. Strategic location of the unit.

W

  1. Competition with already established players.
  2. Limited market penetration in edible oil market.

0

  1. High local consumption.
  2. The Brand received various recognition for its process Excellence.
  3. Easy availablity of raw materials and labour.
  4. Business friendly policy of government.

T

  1. A large number of domestic as well as Foreign Players.
  2. Highly competitive industry, as high percentage of Unbranded loose oil sale can be seen in the market.
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